Allbirds Inspired by Nature
Allbirds Inspired by Nature
Seasonal Campaign
Seasonal Campaign
Art Direction, Strategy, Design Direction
Art Direction, Strategy, Design Direction
For our Spring/Summer campaign, Allbirds
For our Spring/Summer campaign, Allbirds
partnered with Farm League to tell the
partnered with Farm League to tell the
stories of three makers—a ceramicist, a chef,
stories of three makers—a ceramicist, a chef,
and a florist—whose nature-inspired practices
and a florist—whose nature-inspired practices
mirror our approach to footwear design.
mirror our approach to footwear design.
As Art Director, I led visual direction—shaping
As Art Director, I led visual direction—shaping
photography, design language, and execution
photography, design language, and execution
across digital, social, and retail.
across digital, social, and retail.
Director: Janssen Powers
Director: Janssen Powers
Photographer: Jeff Luker
Photographer: Jeff Luker
Product Styling: Amos Styles
Product Styling: Amos Styles
Agency Partner: Farm League
Agency Partner: Farm League
